What is Behavioral Targeting?
Behavioral targeting uses data from your online activities, like websites visited and searches made, to show relevant ads.
Behavioral Targeting Examples
- E-commerce: Browsing electronics leads to more gadget ads.
- Travel: Searching for Paris flights brings up hotel ads.
- Streaming: Viewing history suggests similar shows or movies.
Behavior-Based Marketing
Behavior-based marketing tailors ads and offers based on your online actions, creating personalized experiences.
Online Behavioral Advertising
Online behavioral advertising tracks your internet activities to show ads matching your interests.
Behavioral Advertising
Behavioral advertising shows ads based on your past web activities to make them more relevant.