Interstitial Video Ads
Full-screen video ads that appear at natural transition points in an app or website.
Interstitial Ads VS. Rewarded Video Ads which one is better?
| Feature | Interstitial Ads | Rewarded Video Ads |
|---|---|---|
| Ad Type | Full-screen interruptions | Full-screen ads with rewards |
| User Interaction | Often skippable | Opt-in engagement for rewards |
| Placement | Between content transitions | Integrated into app experiences |
| Engagement | May interrupt user experience | High engagement due to rewards |
| Effectiveness | High visibility, potential intrusion | High engagement, voluntary interaction |
| Applicability | Apps with natural breaks | Apps emphasizing user engagement |
In which area should I use one of these?
- Interstitial Ads: Best for apps with natural breaks or transitions in content.
- Rewarded Video Ads: Ideal for apps where engaging users with rewards is crucial, like gaming apps offering bonuses for watching ads.
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