General Causes for Google Penalties

1. Keyword Stuffing:

   This refers to the practice of excessively using keywords in content, which was once a common tactic but now leads to poor-quality content and can trigger Google penalties.

2. Hidden Links:

   Adding links that are invisible to users but present for search engines, violating Google’s guidelines on transparent linking practices.

3. Irrelevant Keywords:

   Using keywords unrelated to the content in an attempt to manipulate search rankings, which is against best practices and can lead to penalties.

4. Bad Redirects:

   Incorrectly directing users to different pages than intended, creating a poor user experience and potentially resulting in penalties.

5. Cloaking:

   Showing different content to users and search engines, a deceptive practice that violates guidelines and can lead to penalties.

6. Spyware, Adware, and Viruses:

   Hosting or distributing malicious software on a website, which not only harms users but also violates Google’s policies.

7. Data Issues:

   Technical problems like sitemap or robots.txt file issues that can hinder search engine crawling and indexing, impacting SEO performance.

8. Bad Links:

   Including low-quality or spammy backlinks pointing to a website, which can harm its reputation and lead to penalties.

9. Thin Content:

   Offering content that lacks substance or value to readers, which goes against Google’s emphasis on high-quality, relevant content for better rankings.

Google Penalty Guidelines

How to Understand Google Penalties:

• Google penalties are consequences for violating Webmaster Guidelines, categorized as Algorithmic (due to algorithm updates) or Manual (imposed by human auditors). Manual penalties can be checked in Google Search Console for corrective actions.

Factors That Affect SERP Rankings:

1. Seasonal Changes:

   Fluctuations in demand and traffic levels during off-seasons can impact search rankings.

2. Increased Online Competition:

   The launch of numerous new websites annually increases competition, affecting SERP positions.

3. Content Quality:

   Google prioritizes high-quality, relevant content over keyword-stuffed or poorly written material, influencing search rankings.

4. Google Algorithm Updates:

   Changes like E-A-T updates or core algorithm updates can impact search visibility and require adjustments for ranking maintenance or improvement.

Solution for Google Penalty

Determine the where penalty coming from :

You need to use Penalty Checker Services just simply Google the term ` GPC Google Penalty Checker ` and find a suitable service to search for your domain to see missing elements – also Google Search Console is doing the same exact thing and it’s a free option.

1. Understand why GPC was created:

   It was created to prove with statistical confidence that sites weren’t penalized, based on a client’s belief that they were penalized when they weren’t.to determine that use GPC metrics to ensure nothing is preventing (duplicate content or wrong type of content needs to check by Guidelines or do a Google Search manually to see is anything similar to your content is ranked on Google ) your site to get indexed.

2. Use GPC to understand Google algorithm impacts:

   GPC helps you understand which Google updates have affected your website by analyzing data from other websites.Like the March 2024 Google Core Update – thing you doing in the past could be no longer a ranking factor or could be marked as spam so be sure your content is qualified with Google Guidelines

3. Manually check for Google Penalties:

   If you can’t use GPC, you can manually check for penalties by analyzing organic traffic drops in Google Analytics, comparing individual page performance, checking rankings in Google Search Console, looking for messages in Search Console, checking if pages/content are removed from Google’s index, and ensuring pages/sites aren’t no-indexed.Google Search Console shares useful insights like link structure, broken links 404 etc. so ensure internal and external linking was setup properly. Also your content could flagged as duplicate content which is the most common problem nowadays reason why Ai services generates massive amount of contents which pretty much identical with same kind of articles.

Reason for that what you feed into Artificial intelligence generating as a content so what goes around comes around. Obviously, the content you generated ends up as a Duplicate content cause Ai search the content in its memory . One way to overcome this situation is feeding the information yourself and use Ai as an editor but not as a source of information.

4. Google Search Console messages:

   Check for messages in Search Console as they may contain information on penalties or other issues. Make sure your content fully comply with Google Guidelines

5. Check for removed pages/content:

   If pages or content have been removed from Google’s index, it could indicate a penalty or site issue.

6. Ensure noindexing issues:

   Make sure pages or sites aren’t accidentally set to noindex, which can cause them to be removed from search results.

No Indexing Reasons and their solutions

                   Undiscovered Page

1. • Reason: Google couldn’t find your page on the website.
   • Solution: Ensure your website is properly linked internally and has a sitemap submitted to Google Search Console for efficient crawling.
     

     
     Lack of Internal Links

1. • Reason: Your page isn’t linked to other pages within your website.
   • Solution: Add relevant internal links to your page from other pages within your website to help Google discover and index it.Missing from Sitemap:

1. • Reason: The page isn’t listed in your website’s sitemap, making it harder for Google to find.
   • Solution: Include the page in your website’s XML sitemap to improve its chances of being indexed.Another solution is Sitemap Indexer service to send your website as a whole and scan your all website pages

1. Website Size and Speed:

1. • Reason: If your website is large or slow, Googlebot might not index all pages.
   • Solution: Optimize your website’s size and speed to facilitate faster crawling by Googlebot.

1. Uncrawled Page:

1. • Reason: Googlebot didn’t crawl your page, so it’s not in the index.
   • Solution: Check for crawl errors in Google Search Console and ensure there are no robots.txt directives blocking the page.

1. Robots.txt Block:

1. • Reason: The page is disallowed in the robots.txt file, preventing Googlebot from crawling it.
   • Solution: Modify your robots.txt file to allow Googlebot to crawl the page.

1. Low Crawl Budget:

1. • Reason: Google’s limited resources may not crawl and index all your pages promptly.
   • Solution: Focus on improving the quality and relevance of your content to maximize your crawl budget allocation.

1. Server Errors:

1. • Reason: Issues with your server can prevent Googlebot from crawling your pages.
   • Solution: Fix any server issues promptly to ensure uninterrupted crawling by Googlebot.

1. Deindexing Issues:

1. • Reason: Google may deindex pages due to technical issues, low quality, or policy violations.
   • Solution: Address technical issues, improve content quality, and ensure compliance with Google’s guidelines to prevent deindexing.

1. Noindex Meta Tag:

1. • Reason: The page has a meta tag instructing Google not to index it.
   • Solution: Remove the no index meta tag from the page to allow Google to index it.

1. Canonical Tag Misuse:

1. • Reason: Incorrect use of canonical tags can confuse Google about the preferred URL for the page.
   • Solution: Implement canonical tags correctly, ensuring they point to the preferred URL for the page’s content.

1. Duplicate Content:

1. • Reason: Similar content elsewhere can lead to non-indexing or lower rankings.
   • Solution: Remove or consolidate duplicate content to avoid indexing and ranking issues.

1. Low-Quality Content:

1. • Reason: Google may not index pages with poor-quality content.
   • Solution: Enhance the quality and relevance of your page’s content to meet Google’s indexing criteria.

1. HTTP Status Errors:

1. • Reason: Pages with non-200 status codes may not get indexed.
   • Solution: Resolve any HTTP status errors (e.g., 404, 500) to ensure pages are accessible and indexable by Google.

How to recover from the De-Indexing

To recover from a longer-lasting Google penalty and address spam scores and indexing issues, follow these steps this is called 301 Redirect Method :

1. Purchase Two Domains:

1. • Buy a new domain for your website’s new address.
   • Purchase a second domain that will act as a bridge to resolve spam scores and penalties while transferring the authority from your old website.

1. Implement 301 Redirects:

1. • After buying the domains, set up a 301 redirect from your original website to the bridge domain.
   • Then, set up another 301 redirect from the bridge domain to your new website domain.

By following this method, you can avoid significant penalties and indexing issues altogether. Our analysis has shown an estimated 86% increase in organic keyword rankings and approximately a 35% increase in traffic within the first two months.

This strategy not only resolves penalties and indexing issues but also helps retain and transfer the authority of your previous website to the new domain, aiding in a smoother transition and better performance in search results.

How long to recover from Google algorithm penalty ?

Recovering from a Google penalty usually takes about 10 to 30 days, but it depends on how quickly you fix the problem and get Google’s approval after submitting a reconsideration request.

Algorithm penalties may take longer to recover from, with some businesses seeing effects for up to two years. On average, most websites bounce back within about six months.

Is there any other alternative to Index  my articles ?

Speed up your web page indexing and improve search engine visibility with Page Indexer – it’s like giving your content a fast pass to show up on search results sooner. When search engines are slow to index your pages due to quota limits or content quality, Page Indexer steps in to expedite the process, ensuring your updates are seen quicker. This means better visibility, higher rankings on search result pages, and ultimately more traffic to your site.

Page Indexer also can be used for Recrawl requests to speed up the process.